Our Big Move – PacBlue Printing is changing

We have outgrown our current office and production space, so PacBlue is on the move during the month of May!

On May 17th we are very excited to be moving our Large and Grand Format divisions as well as our Administration office to our new state of the art facility at 1475 East Georgia Street, Vancouver BC V5L 2A9.  Our modern, spacious and fully renovated new home is just 10 minutes from downtown.


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On May 24th our Small Format Colour/Black & White Copy Centre and Reprographics Division will be moving to 325 West 4th Avenue, Vancouver BC V5H 1H3, behind our old location.


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Our phone and fax lines will remain unchanged.

So if you’re passing by and feel like a cup of coffee and a chat, please come in, the kettle is always on (well, not actually always on, as that would be a huge waste of energy – but you get what we mean, right?)

See you at the new building

The PacBlue Printing Team

Creating Point of Sales Graphic Displays

Are you looking for a company that can create amazing point of sales graphic displays? Look no more, we can do it all! Floor graphics, podiums, spandex table covers, wall graphics, signage & more. Check out the latest work we did for Jo Malone

Jo Malone Point of Sales Graphic Display by PacBlue Printing

Construction Signage Services

Discover the “PacBlue Difference” with our signage & blueprinting services in Vancouver, BC. Everything for the construction industry under one roof. Call today for no-obligation consultation & pricing: 604-714-3288

PacBlue Printing | Construction Signage Services

Join PacBlue Printing at UBIZO 2013

Happy New Year!I hope you had a happy holiday season. In March, we are partnering with LOCOBC, Y5 Creative Studio and Lisa Princic to present Ubizo, a one-day business think-tank. Your business can apply to become a case study for the day and get business experts to focus on your business challenges.

Register today at www.ubizovancouver.com using promo code “CHANGEMAKER”to receive your discount. Early bird pricing ends Feb 1st.

Where: Creekside Community Center
1 Athletes Way

Vancouver, British Columbia V5Y 0B1
Canada

When: Tuesday, 5 March 2013 from 10:00 AM to 5:00 PM (PST)

UBIZO eVite 2013


Distance Readability ~ How Big is Big?

Post by Glen Coard - PacBlue’s Signage Expert.

It’s one thing to design & build your signage with flair, but without proper legibility, your efforts may go unnoticed.

Most Out-of-Home-Advertising (billboards, for example), are read from a substantial distance (“50 meters at 50 kph”, I like to say), so your exposure time, and advertising impressions (CPM) can fade into the distance along with your marketing return. See my illustration for Distance Readability.

In addition to Distance Readability, designers should also regard Exposure Time:

Consider you are driving on a highway at a speed of 100kph, which means you are traveling at about 27 meters per second. If you want 5 seconds of exposure, then your sign will need to be readable from a distance of 135 meters.

According to the table below, the smallest letter should be about 16 inches tall. (f the driver chooses to read your secondary copy, s/he will be closer in a few seconds and the smaller copy will become readable).

OFFER to my LinkedIn friends:
If you don’t want to bother with my conversion calculations, I’d  be happy to prepare and email you a quick Readability Illustration (like the sketch attached) for your project. It’s no problem, (and won’t cost a dime). Not limited to signage, my same readability principles can be used for other projects, such as  real estate, landscaping, construction, outdoor marketing, sporting venues, safety markings, vehicle signage, or just about anything that requires distance viewing consideration.

Signage Readability | PacBlue Printing | Vancouver Printing

IMPERIAL

Distance from signage:         Minimum readable:         Readability with Impact
100 ft.                                         4 inch letters                    12 inch letters
200 ft.                                         8 inch letters                    24 inch letters
300 ft.                                         12 inch letters                  36 inch letters
400 ft.                                         16 inch letters                  48 inch letters
600 ft.                                         24 inch letters                  72 inch letters

METRIC (approx)

Distance from signage:         Minimum readable:         Readability with Impact
30 meters                                  10 centimeters                30 centimeters
60 meters                                  20 centimeters                60 centimeters
90 meters                                  30 centimeters                90 centimeters
120 meters                                40 centimeters                120 centimeters
180 meters                                60 centimeters                180 centimeters

About Glen Coard:

Glen Coard is a printing & signage industry veteran who has over 30 years of experience. Specializing in customer relations, troubleshooting, production and technical knowledge Glen is always ready to help when needed.

With over 5 years with PacBlue Printing Glen is your point of contact for any related question on our signage solutions. Send your questions to:  sales@pacblueprinting.com

New Scan Of The Week–> Win Movie Tix!!! 12/14/2012

Strong>Two Free Cineplex Movie Passes to First Correct Guess in the Comments or via Twitter

In the interest of keeping the Scan of the Week exciting, we’ve decided to step it up a notch and offer a prize to the first correct guess each week (see rules below). This week should be challenging, but I’m sure someone will claim the movie tickets! The first person who correctly identifies the scan of the week and enters it into the comments on the blog page or replies via twitter will receive two movie passes for Cineplex Odeon. Obviously this is a local contest, so for those who aren’t in the Vancouver area, we’d be glad to offer you the movie passes, but you’d have to fly to Vancouver to use them. We’ll notify the winner via email or twitter and you can swing by and collect your prize at our W. 2nd location in Vancouver. Happy guessing and best of luck!
Unfortunately nobody has guessed the ” Scan of The Week” :(

For those of you who haven’t seen the scan of the week before, here is our usual intro:

At PacBlue Printing we just happen to have one of the most powerful scanners available anywhere called the Cruse Scanner. It’s the same scanner used by the Vatican, NASA and the Getty Museum to digitally archive their artifacts. So, let me tell you that it scans in an amazing amount of detail so when you zoom in real tight, it remains crystal clear. On Friday of each week we are going to scan an everyday object or item on our ultra high-resolution scanner and see if you can guess what it is. It could be just about anything, food, household item, you name it we might scan it. It’s that simple.

So, here goes. Take a look at the picture below and see if you can guess what it is by answering in the blog comments section below the post. This one is harder than last week, so we’ll see how you make out. Next week we’ll scan something new and send it out along with the answer to this one. You’ll be able to check out the full size image and zoom in and out on the image to see your own extreme close-ups. Have fun and if you are interested in learning more about our high quality scanning services be sure to check out our website’s scanning services page.

To get automatic notification of these subscribe to the blog at left or follow us on Twitter at http://twitter.com/pacblueprinting

PacBlue Printing Scan of the week 12/14/2012

Scan of the Week 12/14/2012

Here is last week’s answer revealed. Use the controls below to zoom around and take a close look at the close-up of Tree. The + zooms in and the – zooms out. You can also move the red ‘field of view’ box around inside the upper left hand corner thumbnail image to see different sections of the image or drag the image with your mouse in the main window. To reset image click the circle with an arrow inside of it.

Last week's PacBlue Printing close-up 12/07/2012

Close-up from Last Week

Rules: The rules are pretty straightforward (after all this is for fun right?) and haven’t been vetted by our legal team to avoid a monster law suit based on alleged discriminatory practices. Basically, first correct guess to post via twitter or the blog comments can claim the movie tickets. In the interest of fairness and to spread the wealth around, previous winners will be ineligible from winning for 1 month at which point they are free to win again. So, have fun, and guess away.

Happy Holidays Season from the PacBlue Printing Team

New Scan Of The Week–> Win Movie Tix!!! 12/07/2012

Strong>Two Free Cineplex Movie Passes to First Correct Guess in the Comments or via Twitter

In the interest of keeping the Scan of the Week exciting, we’ve decided to step it up a notch and offer a prize to the first correct guess each week (see rules below). This week should be challenging, but I’m sure someone will claim the movie tickets! The first person who correctly identifies the scan of the week and enters it into the comments on the blog page or replies via twitter will receive two movie passes for Cineplex Odeon. Obviously this is a local contest, so for those who aren’t in the Vancouver area, we’d be glad to offer you the movie passes, but you’d have to fly to Vancouver to use them. We’ll notify the winner via email or twitter and you can swing by and collect your prize at our W. 2nd location in Vancouver. Happy guessing and best of luck!
Unfortunately nobody has guessed the ” Scan of The Week” :(

For those of you who haven’t seen the scan of the week before, here is our usual intro:

At PacBlue Printing we just happen to have one of the most powerful scanners available anywhere called the Cruse Scanner. It’s the same scanner used by the Vatican, NASA and the Getty Museum to digitally archive their artifacts. So, let me tell you that it scans in an amazing amount of detail so when you zoom in real tight, it remains crystal clear. On Friday of each week we are going to scan an everyday object or item on our ultra high-resolution scanner and see if you can guess what it is. It could be just about anything, food, household item, you name it we might scan it. It’s that simple.

So, here goes. Take a look at the picture below and see if you can guess what it is by answering in the blog comments section below the post. This one is harder than last week, so we’ll see how you make out. Next week we’ll scan something new and send it out along with the answer to this one. You’ll be able to check out the full size image and zoom in and out on the image to see your own extreme close-ups. Have fun and if you are interested in learning more about our high quality scanning services be sure to check out our website’s scanning services page.

To get automatic notification of these subscribe to the blog at left or follow us on Twitter at http://twitter.com/pacblueprinting

PacBlue Printing Scan of the week 12/07/2012

Scan of the Week 12/07/2012

Here is last week’s answer revealed. Use the controls below to zoom around and take a close look at the close-up of Bug. The + zooms in and the – zooms out. You can also move the red ‘field of view’ box around inside the upper left hand corner thumbnail image to see different sections of the image or drag the image with your mouse in the main window. To reset image click the circle with an arrow inside of it.

Last week's PacBlue Printing close-up 11/30/2012

Close-up from Last Week

Rules: The rules are pretty straightforward (after all this is for fun right?) and haven’t been vetted by our legal team to avoid a monster law suit based on alleged discriminatory practices. Basically, first correct guess to post via twitter or the blog comments can claim the movie tickets. In the interest of fairness and to spread the wealth around, previous winners will be ineligible from winning for 1 month at which point they are free to win again. So, have fun, and guess away.

New Scan Of The Week–> Win Movie Tix!!! 11/30/2012

Strong>Two Free Cineplex Movie Passes to First Correct Guess in the Comments or via Twitter

In the interest of keeping the Scan of the Week exciting, we’ve decided to step it up a notch and offer a prize to the first correct guess each week (see rules below). This week should be challenging, but I’m sure someone will claim the movie tickets! The first person who correctly identifies the scan of the week and enters it into the comments on the blog page or replies via twitter will receive two movie passes for Cineplex Odeon. Obviously this is a local contest, so for those who aren’t in the Vancouver area, we’d be glad to offer you the movie passes, but you’d have to fly to Vancouver to use them. We’ll notify the winner via email or twitter and you can swing by and collect your prize at our W. 2nd location in Vancouver. Happy guessing and best of luck!
Unfortunately nobody has guessed the ” Scan of The Week” :(

For those of you who haven’t seen the scan of the week before, here is our usual intro:

At PacBlue Printing we just happen to have one of the most powerful scanners available anywhere called the Cruse Scanner. It’s the same scanner used by the Vatican, NASA and the Getty Museum to digitally archive their artifacts. So, let me tell you that it scans in an amazing amount of detail so when you zoom in real tight, it remains crystal clear. On Friday of each week we are going to scan an everyday object or item on our ultra high-resolution scanner and see if you can guess what it is. It could be just about anything, food, household item, you name it we might scan it. It’s that simple.

So, here goes. Take a look at the picture below and see if you can guess what it is by answering in the blog comments section below the post. This one is harder than last week, so we’ll see how you make out. Next week we’ll scan something new and send it out along with the answer to this one. You’ll be able to check out the full size image and zoom in and out on the image to see your own extreme close-ups. Have fun and if you are interested in learning more about our high quality scanning services be sure to check out our website’s scanning services page.

To get automatic notification of these subscribe to the blog at left or follow us on Twitter at http://twitter.com/pacblueprinting

PacBlue Printing Scan of the week 11/30/2012

Scan of the Week 11/30/2012

Here is last week’s answer revealed. Use the controls below to zoom around and take a close look at the close-up of Soup. The + zooms in and the – zooms out. You can also move the red ‘field of view’ box around inside the upper left hand corner thumbnail image to see different sections of the image or drag the image with your mouse in the main window. To reset image click the circle with an arrow inside of it.

Last week's PacBlue Printing close-up 11/23/2012

Close-up from Last Week

Rules: The rules are pretty straightforward (after all this is for fun right?) and haven’t been vetted by our legal team to avoid a monster law suit based on alleged discriminatory practices. Basically, first correct guess to post via twitter or the blog comments can claim the movie tickets. In the interest of fairness and to spread the wealth around, previous winners will be ineligible from winning for 1 month at which point they are free to win again. So, have fun, and guess away.

Don’t Say We Did Not Tell – PacBlue Printing 2013 Holiday Schedule

We will be open for business during December’s Holidays. Don’t be shy and let us know how can we be of service… Santa has already ordered his prints for December 25th. Check our 2013 Holidays Schedule

PacBlue Digital Imaging Inc.

380 West 2nd Avenue, 2nd Floor, Vancouver, BC, Canada V5Y 1C8 Tel: 604.714.3288 Fax: 604.714.3289

© 2013 PacBlue Digital Imaging Inc. All rights reserved.

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